eBook

Affiliate Marketing in a Cookieless World

A guide to navigating the changing affiliate marketing landscape and how to adapt to ensure continued success.

Affiliate marketing programs can be instrumental in achieving your customer acquisition goals. However, the landscape is evolving, and a significant piece of acquisition tracking is changing: third-party cookies are going away.

In today’s competitive landscape, every decision counts. Having the right tracking strategy can make or break your affiliate program. Read our eBook to:

• Discover the ins and outs of cookie tracking and the digital tracking changes looming in 2024
• Learn how improper tracking can lead to pitfalls such as inaccurate data, missed conversions, and risks to affiliate relationships
• Uncover best practices for implementing reliable tracking that doesn’t rely on third-party cookies

The world of affiliate marketing is constantly evolving, and the longer you wait to implement first-party tracking, the further you will be behind your goals.